Description: Inbound Selling : How to Change the Way You Sell to Match How People Buy, Hardcover by Signorelli, Brian, ISBN 1119473411, ISBN-13 9781119473411, Brand New, Free shipping in the US "Over the past decade, Inbound Marketing has changed the way companies earn buyers' trust and build their brands - through meaningful, helpful content. But with that change comes unprecedented access to information in a few quick keystrokes. Enter the age of the empowered buyer, one who no longer has to rely on a sales rep to research their challenges or learn more about how a company's offering might fit their needs. Now, with more than 60% of purchasing decisions made in the absence of a sales rep, therole of the rep itself has been called into question"--
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Book Title: Inbound Selling : How to Change the Way You Sell to Match How People Buy
Number of Pages: 288 Pages
Language: English
Publisher: Wiley & Sons, Incorporated, John
Publication Year: 2018
Item Height: 1.2 in
Topic: Sales & Selling / Management, Sales & Selling / General, Marketing / Telemarketing
Illustrator: Yes
Genre: Business & Economics
Item Weight: 14.4 Oz
Item Length: 8.5 in
Author: Brian Signorelli
Item Width: 5.8 in
Format: Hardcover
