Description: Marketing Management: A Strategic Approach with a Global Orientation by Boyd, Harper W., Jr. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less
Price: 5.63 USD
Location: Aurora, Illinois
End Time: 2024-11-07T22:36:06.000Z
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Binding: Paperback
Weight: 2 lbs
Product Group: Book
IsTextBook: Yes
Number of Pages: 576 Pages
Language: English
Publication Name: Marketing Management : a Strategic Approach with a Global Orientation
Publisher: McGraw-Hill School Education Group
Subject: Marketing / General
Publication Year: 1994
Item Weight: 41.7 Oz
Type: Textbook
Author: Harper W. Boyd Jr., Jean-Claude Larreche, Orville C. Walker
Subject Area: Business & Economics
Series: Marketing Ser.
Format: Hardcover