Description: POSTER ADVERTISING by Herbert Cecil Duce 1912, First Edition The Promotion Bureau of The Poster Advertising Association Printed by the Blakely Printing Company, Chicago Beautiful copy of the sought after POSTER ADVERTISING by Herbert Cecil Duce which details the every aspect of poster advertising including quality, value, financials, subject matter, censorship, psychology, trademarks, etc. Profusely illustrated with a large number of poster advertisement reproductions. Includes 23 full color lithographic reproductions of top poster advertisements of the era. I have included many photos to show the high quality of these reproductions. I believe that these color lithographic poster reproductions were sourced from a number of print shops and compiled together. A fantastic reference that is very well compiled. Excellent reference for graphic designers and those interested in typography and advertising. This copy is in fantastic condition. No loose pages, fully intact hinges and no writing or tears. Gilt lettering on front cover has faded, but boards are in excellent condition with only a bit of rubbing to corners. Scarce volume in top condition!
Price: 169 USD
Location: Philadelphia, Pennsylvania
End Time: 2025-01-06T01:38:22.000Z
Shipping Cost: 5.38 USD
Product Images
Item Specifics
All returns accepted: ReturnsNotAccepted
Binding: Hardcover
Special Attributes: 1st Edition
Author: Herbert Cecil Duce
Publisher: Blakely Printing Company
Topic: Advertising
Subject: Poster Advertising / Graphic Design / Printing
Original/Facsimile: Original
